Ferrero headquarters

Integrated acoustic, furnishing and stagecraft solutions for three strategic spaces at the Ferrero headquarters

In the historic city of Alba, Ferrero has decided to convert the former Pellisseri spinning mill into a multifunctional centre dedicated to research, training and corporate culture.

As part of this project, Decima was responsible for the technical and functional design of three key spaces: the Research Centre Auditorium, the “Pietro Ferrero” Meeting Room, and the Ferrero Foundation Auditorium, contributing to the creation of high-performance environments in terms of acoustics, technology, and design.

Sede Fondazione Ferrero -

Main features of the project

Ferrero Research Centre Auditorium

Multipurpose hall for conferences, presentations and training activities
  • Acoustic and decorative cladding in wood and plaster panels on walls and false ceilings.
  • Soundproof sliding walls to divide the room into several self-contained spaces.
  • Equipped presidential table and speakers’ podium.
  • Architectural lighting system.
  • Video projection system with retractable screen.
  • Sound diffusion system and conference system.
  • Integrated television broadcasting and videoconferencing system.

“Pietro Ferrero” Meeting Room

Elegant space for executive meetings and institutional functions
  • Custom-made wooden and glass furnishings: meeting tables and wooden panelling.
  • Design focused on the visual comfort and aesthetic harmony of interiors.

Ferrero Foundation Auditorium

Corporate theatre for events, shows and cultural moments
  • Metal grid and stage with fixed flooring and trapdoors.
  • Main curtain and drapes for auditorium and stage.
  • Motorised lighting bridges and stage electrical system.
  • Console for controlling the stage lighting and extensive range of spotlights.
  • Sound diffusion systems, simultaneous translation and video projection systems.